Friday, January 09, 2009

Choosing the Right Keyword for SEO

You want to know the single, BIGGEST mistake that most marketers make when trying to get their website ranked in the search engines?

They try and optimize their webpage for too many keywords!

To understand this mistake, you have to understand how the search engines work...

See, search engines try to determine how relevant a page is to a search query. The more relevant the page, the higher its ranking in the search results.

But, when you try and optimize your page for more than one keyword, the search engines will determine that your page is not as relevant as a page that's optimized for just that keyword.

To illustrate this point, let's say you want to rank in the Top 10 results for the keyword "Light Blue Widgets." So, you create a webpage optimized for that keyword.

However, you also want that page to rank for "Red Widgets," "Green Widgets" and "Yellow Widgets." But, you can't do that and have the search engines think that page is relevant for ANY of those keywords.

You have to choose just one keyword, and gear your page for that keyword only. Having a clear focus on that keyword will greatly increase your chances of ranking highly for it.

Another huge mistake a lot of people make when choosing a keyword to optimize for is, selecting a super-competitive keyword.

Sure, the highly competitive keywords bring in a lot of traffic. But, unless you really know what you're doing, it's going to take you a very long time to fight and claw your way into the Top 10.

Instead, for fast ranking, you'll want to select keywords that only the people most likely to buy are searching for. This way, not only will you rank quickly, but you'll also be getting highly targeted traffic that's most likely to make you money.

For example, instead of trying to rank in the Top 10 search results for the competitive keyword "Plasma TV," you would want to focus on a specific keyword like "Samsung LN46A550 46-Inch 1080p LCD HDTV." This way, you'll be able to rank for a term only people looking to buy that particular TV would be searching for!

The fact is, that there are many tricks and techniques you need to be aware of when choosing the right keyword term to optimize your website for. If you choose wrongly, you'll waste much of your precious time and effort, and get nothing in return. Choosing the right keyword, however, will ensure that you get a flood of traffic to your website that will make you money!

The best system to use to learn how to find the golden keywords for your business is called
The Sneaky System. No other training breaks down the search engines in such an easy-to-understand way.

==> http://TinyURL.com/ck5w8b

So, don't waste your time optimizing for keywords that are duds. Learn the secrets of effective Search Engine Optimization [SEO] right now.
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Learn How to Earn Six Figures While Paying ZERO Money for Traffic... ZERO Money for Website Design... and ZERO Money for Content or Images

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