When Is An Autoresponder Not An Autoresponder?

If you're new to Internet marketing, you may be wondering: "What the heck is an autoresponder?"

Of course, some of the old hats out there reading this will scoff at that question. They'll LITERALLY say: "[SCOFF!] An autoresponder is a program that automatically sends out emails to your prospects! [SCOFF, SCOFF!]"

Well, they're right. An autoresponder does, in fact, automatically send pre-written emails out to people in a timely fashion.

BUT... [And this is a big-ass "but!"] An autoresponder is actually much, much more than just a program that sends out emails. It's actually...

A COMMUNITY-BUILDING TOOL.

Lemme give you a quick breakdown in website traffic to explain what I mean...

See, there are three types of website visitors...

There are first-time visitors.

There are recurring visitors.

And then there are ADDICTS.

Recurring visitors and addicts will almost ALWAYS buy more of what you have to sell than first-time visitors. So, in order to cultivate these two types of visitors, marketers want to build COMMUNITIES around their brand and products.

You've heard of blogs, message boards, and content sites -- right? These are all community-building tools designed to create recurring visitorsand addicts.

But, guess what?

THEY ARE ALL INFERIOR COMMUNITY CREATION TOOLS WHEN COMPARED TO A GOOD AUTORESPONDER.

To quote Martin Lawrence: "BELIEVE that!"

See, most people use their autoresponders WRONG. And the worst part is -- they don't even know they're doing it.

Blogs, message boards, and content sites have the disadvantage of needing people to come to them in order to be effective.

Emails are different. Emails go DIRECTLY to the people.

You ever lure a dog closer to you with a piece of food? Well, imagine the email is a piece of food, and your potential customer is the dog. You can take the time to have the dog come to you to get the food... Or you can toss the food to the dog.

In both situations, you're going to win the dog's trust. But one is MUCH FASTER than the other. Eventually, the dog you toss the food to will start coming to you, while the other dog will always be a bit wary.

The same is true of email.

So a good autoresponder will get you exposure to your customers -- but, more importantly, it will begin to BUILD A RELATIONSHIP with them! And let me tell you something: Customer Relationships are VITAL to selling!

The customer will get to know you, get to know your products, and get to know your company. And, eventually, be it two days later or two years later, they will EVENTUALLY buy.

Now, imagine if every first-time visitor to your website joins your autoresponder. Because of your autoresponder sequence, I'm willing to bet that at least 20%-60% of them become recurring visitors. And of that, maybe 10% become ADDICTS -- if you incorporate a blog or message board into your site.

That's when things get REALLY fun.

But make no mistake about it: It all depends on how you set up your autoresponder sequence! Do it right, you create a community of buyers around your business. Do it wrong, and you're just wasting your time and money.

That's why Rappin' Matt created the Email Rebel course: To teach you the RIGHT way to create an autoresponder sequence, and use your autoresponder to create the type of community you want.

You can get the course here:

http://tinyurl.com/5d5qno

It's chock-full of actual, HELPFUL information that can really benefit your business.

Understand: I'm very disappointed with a lot of products that are out there. They're just videos of talking heads in a seminar room, or mindless interviews with nothing new to offer. [And how many PowerPoint presentations do we need?Jeesh!]

That's why the Email Rebel course is DIFFERENT from all the other stuff you see. But you'll have to wait to experience it for yourself:

http://tinyurl.com/5d5qno

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It's simple: The more Web traffic you drive, the more money you make. Download your FREE "Confessions of An Email Rebel" PDF now!

James Arthur Ray Boosts Creativity to a "T"

Every week, James Arthur Ray -- CEO of James Ray International, and a teacher/cast member of the hit film/DVD, "The Secret" -- sends his "High Velocity E-Zine" subscribers tips on how to rev up their lives -- financially, relationally, emotionally, physically and spiritually. This week's lesson is on boosting creativity. Here's what he advised subscribers to do...

"First, I am going to assume you have a goal that you want to achieve. If not, that's the first step. You need to decide what you want to create in your life. Make sure it's big, bold and exciting.

"Once you have your goal, get a blank piece of paper and draw a large 'T' on it, so that it fills up the entire page. On the left side, I want you to write, 'Why I Can't.' And on the right side of the 'T,' I want you to write, 'How I Can.'

"As with anything in life, there are obviously several reasons why you can't. But the reality is that these reasons are nothing more than dream stealers and energy drainers. They will keep you from realizing your goals and dreams. So, on the left side of the paper, put a big 'X.' Once you've drawn the 'X.' there's no room for the ideas as to why you can't.

"Now, get busy... From this moment on, only allow yourself to focus on all the reasons it will work, or all the creative ways you can accomplish your goal. Get as many as you can. No idea is a bad idea, and you can edit them later. When your mind begins to wander into how it won't work or can't be done, pull out the weeds and get right back to the actions that will bring you your fruit."

Cool, huh? Now, DO IT!
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Lots of success programs tell you what to do, but only James Arthur Ray's The Power to Win shows you how to think and create the life you really want. Click this link to learn about a life-changing weekend...